Tampa, FL — On Friday, Oct. 6, 24 participating Panera bakery-cafes in the Tampa Bay area will donate 100% of the proceeds from each Pink Ribbon Bagel sold to Moffitt Cancer Center. Additionally, all proceeds collected in the Operation Dough-Nation Community Breadboxes throughout the month of October will also benefit Moffitt.

“All of the funding from the Panera Goes Pink day enables the outreach team to educate women throughout the greater Tampa Bay community about the importance of early detection and links uninsured women to no-cost mammograms,” said Cathy Grant, senior director of Moffitt Diversity.

Shaped in the form of the iconic pink ribbon, the Pink Ribbon Bagel features cherry chips, dried cherries, cranberries, vanilla, honey, and brown sugar, and is baked fresh each morning by Panera’s bakers at each bakery-cafe. Place pre-orders for the Panera Goes Pink day at www.paneraflorida.com.  Simply click on the link, select your participating bakery-cafe with a pickup time and Panera will have your Pink Ribbon Bagel order ready to go on Oct. 6.

This will be the eighth year that Moffitt is the recipient of the Panera Goes Pink campaign. Locally, Panera Bread has donated $104,005.60 to Moffitt through Panera Goes Pink and the Operation Dough-Nation Community Breadboxes.  

“We are excited to team up with Moffitt Cancer Center again this year to raise awareness and money for breast cancer educational initiatives,” said Vikki Kaiser, director of Marketing & Public Relations for Covelli Family Limited Partnership, a franchisee of Panera, LLC. “We encourage the Tampa Bay community to join in our efforts by purchasing a Pink Ribbon Bagel on Oct. 6!”

Photo Opportunities/Special Appearances

  • 8-10 a.m. Participating Panera Bread locations: Moffitt Cancer Center representatives will be onsite with educational resources.
  • 8-10 a.m. Tampa Bay Buccaneers mascot Captain Fear and the Bucs cheerleaders will be at Panera Bread, 3420 W. Dr. M.L.K. Jr. Blvd., Tampa, FL 33607.
  • 9-10 a.m. USF mascot Rocky the Bull and the USF cheerleaders will be at Panera Bread, 11860 Bruce B. Downs Blvd., Tampa, FL 33612.
  • Open-Close 24 participating Panera Bread bakery-cafes decorated in pink
  •  Reporters are also invited to assist in making the pink ribbon bagels

Nationwide, over the course of 16 years, Panera has sold over 16 million bagels and donated over $2.6 million to breast cancer organizations across the country.

Visit www.paneraflorida.com and www.MOFFITT.org to learn more about the organizations.


About Moffitt Cancer Center

Moffitt is dedicated to one lifesaving mission: to contribute to the prevention and cure of cancer. The Tampa-based facility is one of only 49 National Cancer Institute-designated Comprehensive Cancer Centers, a distinction that recognizes Moffitt’s excellence in research, clinical trials, prevention and cancer control. Moffitt is listed as one of the top 10 cancer hospitals in the nation and has been listed in U.S. News & World Report as one of the “Best Hospitals” for cancer care since 1999. Moffitt devotes more than 2 million square feet to research and patient care. Moffitt’s expert nursing staff is recognized by the American Nurses Credentialing Center with Magnet® status, its highest distinction. With more than 5,700 team members, Moffitt has an economic impact in the state of $2.1 billion. For more information, call 1-888-MOFFITT (1-888-663-3488), visit MOFFITT.org, and follow the momentum on FacebookTwitter and YouTube


About Covelli Family Limited Partnership

Covelli Family Limited Partnership (CFLP) is an entity of Covelli Enterprises, the largest franchisee of Panera Bread. Albert M. Covelli founded Covelli Enterprises 58 years ago and established CFLP in 1998. CFLP is owned by Covelli’s daughter and son-in-law, Annette & Gavin Ford; and grandson Kevin Ricci. Together, they operate 77 of the 300 Panera Bread locations encompassed under the Covelli umbrella which is ranked one of the top 10 restaurant franchisees in the country. CFLP employs close to 5000 people in Tampa Bay, Orlando, and along the East Coast of Florida. As a leader in the fast casual segment, they are known for setting consumer trends and elevating industry standards. In 2016, CFLP donated $8.4 million in unsold bread and bakery product to local food pantries and shelters through their Day-End Dough-Nation™ program. Additionally, over $675,000.00 was donated to local non-profit charities through their Operation Dough-Nation® formalized giving program consisting of Community Breadbox™ cash collections, in-kind donations, sponsorships and proceeds from cause-marketing campaigns. For the past five consecutive years, the company has been a finalist in the Tampa Bay Business Journal’s Corporate Philanthropy Awards receiving honors including the Judges Choice Award, 1st Place in the 501+ Employees Category and being named the overall Benefactor of the Year. Other accolades include being a Top 5 Category Winner in the Tampa Bay Business Journal’s “Best in the Biz” Reader’s Choice Awards five years in a row. CFLP was also recognized in Tampa Bay Business Journal’s list of top restaurant companies. For more information about CFLP, visit paneraflorida.com. For more information about Panera Bread, visit panerabread.com or find us on Twitter (@panerabread), Facebook (facebook.com/panerabread) or Instagram (@panerabread).