Moffitt Cancer Center Launches Shop Talk: Health Tips for Women™ Campaign

March 21, 2016

WHO:             Moffitt Cancer Center, the only National Cancer Institute-designated Comprehensive Cancer Center based in Florida, will launch its Shop Talk: Health Tips for Women™ Campaign this month. 

WHAT:          The campaign will enable stylists in local beauty salons to provide cancer prevention and early detection education to their clients. The goal of the program is to provide clients with healthy lifestyle, education and screening guidelines through the use of a video developed by the Moffitt Program for Outreach Wellness Education & Resources (M-POWER) staff.  These health topics are already discussed in their businesses at various levels, and Shop Talk: Health Tips for Women will enhance these discussions and ensure accurate and up-to-date information is provided and reinforced, covering breast, cervical and colon cancer prevention and early detection strategies for women. 

WHEN:           The campaign will launch as a pilot project on Monday, March 28, from 10 a.m. – 12 p.m.                       

WHERE:        Ethnic Hair Care Salon

                        210 S. Kings Ave.

                        Brandon, FL 

CONTACT:  For more information please contact Venessa Rivera-Colon at Venessa.RiveraColon@Moffitt.org or visit www.Moffitt.org to learn more. 

About Moffitt Cancer Center
Moffitt is dedicated to one lifesaving mission: to contribute to the prevention and cure of cancer. One of the three largest cancer centers in the United States based on patient volume, the Tampa-based facility is one of only 45 National Cancer Institute-designated Comprehensive Cancer Centers, a distinction that recognizes Moffitt’s excellence in research, its contributions to clinical trials, prevention and cancer control. Moffitt is the top-ranked cancer hospital in Florida and has been listed in U.S. News & World Report as one of the “Best Hospitals” for cancer care since 1999. Moffitt devotes more than 2 million square feet to research and patient care. With more than 5,000 team members, Moffitt has an economic impact in the state of $1.9 billion. For more information, call 1-888-MOFFITT (1-888-663-3488), visit MOFFITT.org, and follow the Moffitt momentum on Facebook, Twitter and YouTube.

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