Colon Cancer Alliance And Moffitt Cancer Center Host

February 11, 2010

WHAT:        Leading voices in the fight against colorectal cancer,theColon Cancer Alliance (CCA) andMoffitt Cancer Centerare hosting an educational seminar called “Conversations about Colorectal Cancer.”The goal isto raise awareness about the importance of an open dialogue between doctor and patient and to provide patients with resources to initiate and maintain these important discussions with their doctors. Moffitt’s leading health care professionals will present information and options on treatment strategies and nutrition. Attendees will also have the opportunity to participate in peer-to-peer support forums.

The interactive seminar is part of a series of free educational events held throughout the country in 2010. These seminars promote a sense of hope and empowerment by offering information about the latest treatment advances and giving patients and caregivers the opportunity to listen and support one another in their fight against colorectal cancer. The program is funded by unrestricted educational grants from Genentech BioOncology, Bristol-Myers Squibb, Genomic Health and Sirtex. 

All colorectal cancer patients, survivors, caregivers, family and friends are invited to attend. Nurses and health care professionals are also encouraged to attend.  

To register for the Tampa seminar, call 1- 877-422-2030 or visit www.ccalliance.org.

WHO:         Interviews are available with:

  • Donna Quinlan, Program Director, Colon Cancer Alliance
  • Richard Mansell, Survivor
  • Dr. David Shibata, Head, Section of Colorectal Oncology, Moffitt Cancer Center
  • Kathy Allen, Director of Nutrition Therapy, Moffitt Cancer Center

WHEN:       Saturday, March 13, 2010, 8:30 a.m. to 2 p.m.

WHERE:     Moffitt Cancer Center, Stabile Research Building

                  12902 Magnolia Drive

                  Tampa, FL 33612

WHY:          Every 10 minutes a life is lost to colorectal cancer. Colorectal cancer is the second leading cancer killer in the United States, and the American Cancer Society estimates that nearly 147,000 new cases were diagnosed in 2009.

Although many people may consider colorectal cancer an embarrassing topic of conversation, this is one talk that could save a life. In fact, through recommended screening, this cancer can be caught early when treatment is most effective — or even prevented altogether when pre-cancerous polyps are detected and removed. Talking with your doctor about colorectal cancer is essential to ensuring optimal screening, prevention and early detection, and treatment.

For more information about colorectal cancer, visit the CCA Web site at www.ccalliance.org.

For more information or to arrange an interview, please contact Bill Bradley at 916-213-5230 or bill@me-comm.com.